Frankfurt Fair launches a new type of online magazine

This new online magazine could boost the state of the art in corporate publishing: Frankfurt Fair published a new E-Journal on their business portal some days ago. The journal is far beyond newsletters or typical online magazines. IMHO the journal has the look and feel of interactive Web-TV. It combines website, Flash animation, audio, video, text, PowerPoint and photos. Very nice: There is a presenter guiding the users like a TV moderator. The only defect: some may critizise it’s one-way communications. But it’s a magazine, and I think it adresses managers as the main public of the portal very well.

(via face2blog)